Annapolis -- Web site development? Forget about IT.
That's what eScapes, the company behind www.agencyofrecord.com, wants people to do.
"The Web site has all the built-in essential components. Creative-friendly is what we call it," said Louis C. Geiger, president of eScapes Inc.
"We don't want companies to worry about any of the things we have to worry about. The answer to all those problems can be found on AgencyofRecord.com."
Agency of Record is so easy to use, even the average person can develop the site.
eScapes, based in Annapolis, began in 1993 as a traditional marketing and communications firm working primarily in graphics and illustration.
Then, "things changed pretty rapidly," said Geiger. "Clients started asking for a Web site to complement their brochures and advertisements and the like."
eScapes Inc. shifted its focus to Web site design and development in 1998. Geiger hired four more employees and "now our specialty is bringing content to the Web and allowing our customers to manage it," he said.
Most recently, eScapes launched www.agencyofrecord.com, a standards-based creative platform for companies to use in launching their own Web sites.
The other thing it allowed us to do was move the maintenance of the site from the tech department to the marketing department. It's wonderful. This is a great product.
FedChoice Federal Credit Union, based in Lanham, has been using the site since September 2005.
"We used their content management service to build our site, and now use it to manage our site as well," said Karen Sandor, executive vice president and COO of FedChoice.
"Agency of Record is so easy to use, even the average person can develop the site. The other thing it allowed us to do was move the maintenance of the site from the tech department to the marketing department. It's wonderful. This is a great product."